You've heard the phrase "look before you leap." But what does that mean when it comes to environmental writing and awareness activities? Savvy communicators know that when the stakes are high, pre-testing your message can help you avoid mistakes and achieve the results you want.

If you help run a nature center, land trust, hunting club, or local river protection group, you've probably wondered how your members want to hear from you. A few times a year, I have the opportunity to survey the memberships of organizations like this and the answer is always the same: email. Here are a few tips to pick a bulk email tool that will help you stay in touch with your members without pulling out your hair or breaking the bank.

There are dozens of commemorative days, weeks, and months to raise awareness about various environmental issues and causes. Read this article to learn why one of them gets a lot more attention than the rest.

If you want to raise environmental awareness, advance gay rights, challenge racism, or promote any other good cause, then you need to work with the news media. Here are two tools to help you do that.